News Release

« Back
The Marcus Corporation Launches Graydient Creative

Digital marketing agency will provide full spectrum of digital solutions to customers throughout the U.S.

MILWAUKEE--(BUSINESS WIRE)--Mar. 16, 2016-- The Marcus Corporation (NYSE: MCS) today announced the debut of Graydient Creative, a digital marketing business offering a full spectrum of digital solutions serving organizations needing best-in-market websites and other digital assets. Graydient Creative, previously an in-house function of The Marcus Corporation, will now serve clients nationwide specializing in the hospitality, entertainment, retail, restaurants, spa and wellness and amusement industries.

This Smart News Release features multimedia. View the full release here:

The new entity provides responsive website design and development, web application development, content strategy, social media management, SEO (Search Engine Optimization), E-commerce solutions, email marketing solutions, mobile apps and augmented reality technology.

“Our team’s strong eight-year history and award-winning work under The Marcus Corporation will be an asset to potential clients,” said Shawn Spartz, director of creative & development for Graydient Creative. “We have produced nationally-recognized responsive websites, mobile apps and social media campaigns for over 30 hotels and restaurants. We are experts in our industries and know what digital solutions are required to meet the rapidly evolving technology changes taking place in the hospitality and entertainment sectors. Many of our campaigns are focused on solutions that empower and engage our customers before and during travel and provide an exceptional digital user experience.”

“Our web team has done tremendous work for our hotels, restaurants and theatre businesses, and we want to build on this expertise and premier talent by expanding Graydient Creative’s capabilities to organizations outside of The Marcus Corporation. The experts behind Graydient can offer many organizations a variety of digital solutions that will enhance their brand, marketing and customer experience. We are excited for this next chapter,” said Peter Engel, chief technology officer of Marcus Hotels & Resorts.

For more information, please visit:

About Graydient Creative

Graydient Creative is an experiential digital and creative marketing agency located in Milwaukee, Wis. offering a full spectrum of digital solutions. Services include award-winning responsive websites, stunning mobile apps and awe inspiring brand engagement. For more information visit, and follow us on Facebook, Twitter (@experienceGray) and Instagram.

About The Marcus Corporation

Headquartered in Milwaukee, Wisconsin, The Marcus Corporation is a leader in the lodging and entertainment industries, with significant company-owned real estate assets. The Marcus Corporation’s theatre division, Marcus Theatres®, currently owns or manages 668 screens at 53 locations in Wisconsin, Illinois, Iowa, Minnesota, Nebraska, North Dakota and Ohio. The company’s lodging division, Marcus® Hotels & Resorts, owns and/or manages 18 hotels, resorts and other properties in nine states. For more information, please visit the company’s website at

Source: The Marcus Corporation

The Marcus Corporation
Jessica Vollrath Huebner
(414) 221-0218

Data Provided by Refinitiv. Minimum 15 minutes delayed.